Biography

Shaimaa is a fashion and lifestyle content creator based in Dubai. Born in Syria and raised in Sweden, she grew up with a strong focus on education and creativity. She holds four academic qualifications: a bachelor’s in economics, a master’s in marketing, an additional degree in marketing, and a certification in makeup artistry.

Her career began in performance marketing, where she enjoyed the strategic and analytical side of the work. A spontaneous trip to Dubai changed her direction. During that visit, she met Khaled, and the city’s energy, diversity, and creative opportunities inspired her to explore a new path.

Today, she creates lifestyle and cinematic couple content with Khaled, blending storytelling, culture, and emotion. Dubai is now the place where her background in marketing meets her passion for visual expression.

Achievements

• Built a strong presence as a lifestyle and fashion content creator
• Shifted successfully from performance marketing to full-time creative work
• Produced cinematic couple content that has gained impressive engagement and strong audience connection
• Consistently growing her platform through storytelling, authenticity, and high-quality visuals
  
  

Future Goals

Shaimaa aims to create a brand and platform that inspire young women to trust their creativity and take bold steps toward their dreams. She plans to expand her storytelling, build a long-term personal brand, and create something meaningful that makes a lasting impact.

Personal Motto

Don’t rush the process. Growth and success come when you stay true to yourself.

Fun Fact

She has lived in three different countries and loves traveling because it helps her experience new cultures and learn more about herself.